BTCC
/
BTCC Square
/
Global Cryptocurrency
/
Exness Launches Global Campaign Highlighting Trader Psychology
Exness Launches Global Campaign Highlighting Trader Psychology
15
1
Exness, a leading retail brokerage firm, has unveiled a high-production global campaign that delves into the emotional and psychological dimensions of trading. The initiative builds on last year’s "Born to Trade" campaign, amplifying its focus on the visceral experiences of market participants—anticipation, decision-making, and the adrenaline of execution.
Chief Marketing Officer Alfonso Cardalda emphasized the firm’s trader-centric approach: "Traders don’t just react to the markets, they live them." The campaign’s visual narrative captures the intensity of trading sessions through cinematic storytelling, targeting the Core motivations that drive repeat engagement.
By:
Previous
SlowMist Breaks Down How a Tiny Code Flaw Led to Cetus’ $230M Collapse
Next
Cetus Protocol Suffers $223M Exploit Due to Overflow Bug
